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Dale Brown’s Ops Report
Copyright © 2005, TDPI

ATARI’S ACT OF WAR: DIRECT ACTION BLURS THE LINES BETWEEN FILMS, NOVELS AND VIDEO GAMES

Atari, Inc. HighWater Group PR

Live-Action Feature Film Footage Vividly Recreates Action-packed Techno-thriller Story By Dale Brown In Atari’s Upcoming PC Blockbuster

BEVERLY, MA, Jan. 14, 2005 – Atari, Inc. (Nasdaq: ATAR) today announced that Act of War: Direct Action™, a near-future, geopolitical techno-thriller for PC, will have a story created and written by New York Times best-selling author Dale Brown and will feature nearly one hour of original, live-action feature film footage produced by SWAT Films/Beyond FX to vividly present the story.

“SWAT Films theatrical interpretation of Dale Brown’s intense story gives Act of War: Direct Action™ a dramatic sense of authenticity and creates a truly immersive entertainment experience,” said Bob Welch, Executive Producer for Atari’s Beverly studio. “By bringing together a novelist, filmmakers and game developers, Act of War: Direct Action™ is more than the sum of its parts.”

“Producing nearly an hour of live-action film, as well as special effects for Atari’s Act of War: Direct Action™ was an exciting creative challenge,” said Daniel LeBlanc, Executive Producer, SWAT Films. “Our team had to produce film content to tell the game’s story in the traditional between-levels format while also sharing with players what was going on behind the scenes with voiceover and shorter film clips streamed to players mid-game. The goal was to draw them in with the story and let the game blow them away and there’s no doubt we’ve done just that.”

The film production element of Act of War: Direct Action™ was shot over two weeks and featured a cast of 10 principal actors and hundreds of extras. The film footage will be blended with scenes created by the in-game engine to tell the story of Jason Richter and Task Force Talon as they discover a web of intrigue and terrorism that spans the globe from Moscow to Washington, D.C. Act of War: Direct Action™ is due for release on PC in March 2005.

About SWAT Films
SWAT Films is a Montreal-based production house founded in 1994. In the past 10 years, it has become one of the most well respected production companies in Montreal, Qc, Canada. It has carried out over 500 production projects that span a wide range of fields: TV commercials, music videos, corporate films and the latest development, the integration of live-action film cinematics and in-game engines in interactive entertainment. Its customer base is extensive and the company has worked with such clients as the Coors Lite brewing company, Celine Dion, General Motors and McDonalds.

About BEYOND FX
Beyond FX is a visual effects studio located in Montreal, Québec. It has a unique approach where it gathers a personalized team around the needs of a specific project. This studio uses state-of-the-art computers and software technology to realize the vision of the most demanding projects. Through a strong network of film artists, Beyond FX is able to expand around different types of projects by providing several services including storyboard conception, graphic design, animation, compositing and editing.

About Dale Brown
Dale Brown is the author of more than 15 New York Times bestsellers, including Plan of Attack (available in January 2005), his most recent novel starring his intrepid hero, Patrick McLanahan. His next book, Act of War (due out in June 2005), launches an unforgettable new series lead by a young new hero named Jason Richter. This surefire thriller combines geopolitics, terrorism, and plenty of action as it takes readers deep into the new world of intelligence-focused warfare like never before. A former U. S. Air Force captain, Brown can often be found flying his own plane over the skies of Nevada. He lives near Lake Tahoe. To learn more about Dale Brown and his books, visit his web site at: www.dalebrown.info.

Act of War™ FACT SHEET

Platform: PC
Release Date: March 2005
Developer: Eugen Systems
Publisher: Atari, Inc.
Category: Real-Time Strategy
ESRB Rating: Teen

Story Overview:
A ruthless secret group of petroleum company owners known as the Consortium finances an international terrorist organization to stage a series of attacks around the world in an effort to destabilize the global economy and profit from skyrocketing oil prices. A group of seasoned military veterans and young techies are recruited into a special high-tech task force and begin the worldwide job of tracking down the terrorists and uncovering the international conspiracy before the terrorists can strike in the heart of America itself.

Product Description:
Ripped from today’s headlines, Act of War is a frightening and believable tale of suspense, international intrigue and geopolitical military conflict. Through a techno-thriller story constructed by best-selling author Dale Brown, this real-time strategy experience puts you squarely in control of counterterrorist forces to defend cities of the world. It’s the first look at tomorrow’s war. No place is safe!

Product Features:

  • CHILLING AND BELIEVABLE STORYLINE – Storyline and game universe created in close cooperation with Dale Brown, 15 times NY Times best-selling author and expert on US military, global conflict and future military technology.
  • EMOTIONAL ATTACHMENT - Zoom down to street level on the urban battlefields of San Francisco, Washington DC, London and Moscow; all highly detailed, realistic, and fully destructible. With a game-play where success is partly determined by your ability to medevac your own wounded soldiers and take enemies prisoner (rather than killing them), contemporary/near-future combat comes to life in a very modern way.
  • MILITARY AUTHENTICITY - First RTS to combine a reality universe with simple, elegant game play. Using highly detailed representations of existing and experimental military technology, all to scale, Act of War offers an authentic battle experience without the authentic complexity.

    Strong focus on exceptional production value (audio, cinematics, story, technology) Full 3D with ability to zoom in to see the action up-front for full immersion into the action. Level of detail in character animations and textures only seen in FPS games to date. Extensive multiplayer options and single-player skirmish mode for inifnite replayability.

    About Dale Brown
    Former U.S. Air Force captain Dale Brown is the superstar author of eleven consecutive New York Times best-selling military-action-aviation adventure novels: FLIGHT OF THE OLD DOG (1987), SILVER TOWER (1988), DAY OF THE CHEETAH (1989), HAMMERHEADS (1990), SKY MASTERS (1991), NIGHT OF THE HAWK (1992), CHAINS OF COMMAND (1993), STORMING HEAVEN (1994), SHADOWS OF STEEL (1996) and FATAL TERRAIN (1997), THE TIN MAN (1998), BATTLE BORN (1999), and WARRIOR CLASS (2001). His Fourteenth Novel AIRBATTLE FORCE will be published in late Spring 2003... Dale's novels are published in 11 languages and distributed to over 70 countries. Worldwide sales of his novels, audiobooks and computer games exceed 10 million copies. www.megafortress.com

    ACT OF WAR MEDIA COVERAGE REPORT

    Print Hits

    Hollywood Reporter: Dec. 31 – High end cutscenes in games

    Computer Games Magazine: March issue - Preview with cover mention

    Computer Gaming World: March issue - Preview

    Game Informer: April issue - Review possible game of month

    Play Magazine: March issue - Preview

    Gamepro: Still confirming March or April run date for preview

    PC Gamer: Reporting strong sales of cover story at newsstand. Targeting April issue for preview, but they may hold off for review.

    The National Post (Canada 247,000 circ.) – Interview with Bob Welch regarding the convergence of media pitch. Story runs two weeks after interview.

    Demo

    *Demo was distributed at noon on Friday Jan. 14

    Gamespot.com – 21,767 downloads; #4 Coming Soon to PC Hot List
    http://www.gamespot.com/news/2005/01/14/news_6116411.html

    Fileplanet.com – 11,782 downloads; #2 What’s Hot List
    http://www.fileplanet.com/files/140000/149381.shtml?r=5

    CNET’s Download.com – 7,131 downloads
    http://www.download.com/Act-of-War-Direct-Action-demo/3000-7486_4-10355889.html?tag=lst-0-1

    Filefront.com – 4,611 downloads
    http://files.filefront.com/Act_of_War_Direct_Action_US_Demo/;3785777;;/fileinfo.html

    Yahoo Games Domain – Added Demo and made it front page
    http://gamesdomain.yahoo.com/pc/act_of_war_direct_action/preview/59356

    UGO.com – 409 downloads
    http://downloads.ugo.com/details.php/id/5705

    Worthplaying.com
    http://www.worthplaying.com/article.php?sid=22586&mode=thread&order=0

    Shacknews.com
    http://www.shacknews.com/onearticle.x/35228

    3dgamers.com
    http://www.3dgamers.com/news/more/1096480711/

    Filerush.com
    http://www.filerush.com/download.php?target=AOW_DEMO_EURO.EXE

    Gamers.tv
    http://www.gamers.tv/gtv/articles/view/4835

    Evilavatar.com
    http://www.evilavatar.com/forums/showthread.php?t=195

    Homelanfed.com
    http://www.homelanfed.com/index.php?id=28657

    Futuremark.com
    http://www.futuremark.com/news/?newsarticle=200501/2005011501

    Gaminggroove.com
    http://www.gaminggroove.com/newsitem.php?id=1611

    About.com
    http://compactiongames.about.com/b/a/139443.htm

    Ferrago.com
    http://www.ferrago.com/portal/cluster/110428

    Gamershell.com
    http://www.gamershell.com/news/19565.html

    Actiontrip.com
    http://www.actiontrip.com

    SWAT Press Release Hits

    Financial Sites: Yahoo, Forbes, Electronic Gaming Business, CBS Marketwatch, Hoovers, Lycos, MSN Money, NASDAQ, The Street, FinanaceCanada.com, Big Charts, USAtoday.com, The Baltimore Sun, The Daily Press, LA Times, Newsday, Dallas Morning News, Hollywoodreporter.com

    IGN.com
    http://pc.ign.com/articles/579/579756p1.html

    Gameinformer.com
    http://www.gameinformer.com/News/Story/200501/N05.0114.1016.56064.htm

    Digital Backspin
    http://www.digitalbackspin.com/adm/templates/news-tmp.asp?articleid=1571&zoneid=1

    Worthplaying.com
    http://www.worthplaying.com/article.php?sid=22453

    Console Gold.com
    http://www.consolegold.com/News/

    Mygamer.com
    http://www.mygamer.com/index.php?platform=PC%20games&publisher=&developer=&game=&page=globalnews&mode=viewnews&id=594

    Digitalentertainmentnews.com
    http://www.digitalentertainmentnews.com/news.php?story_id=7236

    1 Up.com
    http://pc.1up.com/do/newsStory?cId=3137777

    Game Zone.com
    http://pc.gamezone.com/news/01_14_05_10_10AM.htm

    Thunder Bolt games.com
    http://thunderboltgames.com/news/viewnews.php?nid=1016

    Total Video games.com
    http://www.totalvideogames.com/pages/articles/index.php?article_id=7034

    War Cry.com
    http://www.warcry.com/scripts/columns/view_sectionalt.phtml?site=15&id=108&colid=6207

    West Chester 1.com
    http://www.westchester1.com/ http://www.westchester1.com/

    New Media

    Digitalentertainmentnews.com
    http://www.digitalentertainmentnews.com/news.php?story_id=7221

    Gamespy.com
    http://media.pc.gamespy.com/media/697/697866/imgs_1.html

    Filefront.com
    http://news.filefront.com/Act_of_War_Screenies/;16246;/topic.html

    Worthplaying.com – FAK#2
    http://www.worthplaying.com/article.php?sid=22453

    Worthplaying.com – New Screens
    http://www.worthplaying.com/article.php?sid=22544

    Gameinformer.com- Feature Asset Kit #1
    http://www.gameinformer.com/NR/exeres/6A0503C6-B682-48D6-9B6C-FE05DF040F12.htm

    Gameinformer.com- Feature Asset Kit #2
    http://www.gameinformer.com/News/Story/200501/N05.0107.1354.35323.htm

    3dgamers.com
    http://www.3dgamers.com/news/more/1096480706/

    Previews

    Digitalentertainmentnews.com
    http://www.digitalentertainmentnews.com/preview.php?story_id=7020

    IGN.com – Strategy roundup for 2005
    http://pc.ign.com/articles/579/579174p1.html

    Hamelan.com – Dale Brown Interview
    http://www.homelanfed.com/index.php?id=28648

    Other News

    Bluesnews.com – Website Update
    http://www.bluesnews.com/cgi-bin/board.pl?action=postmessage&boardid=1&id=0&threadid=53695

    Homelan.com- Reprint of Hollywood Reporter article
    http://www.homelanfed.com/index.php?id=28417

    Homelan.com- Reprint of CVG.com preview
    http://www.homelanfed.com/index.php?id=28350

    Gameinformer.com – Nimrod Music Music Release
    http://www.gameinformer.com/News/Story/200501/N05.0107.1354.35323.htm

    Telefragged.com – Reposted GamesDomain post
    http://www.telefragged.com/

    Worthplaying.com – Demo Coming!
    http://www.worthplaying.com/article.php?sid=22241

    Homelanfed.com – Reposted GamesDomain post
    http://www.homelanfed.com/index.php?id=28684

    Gaminggroove.com
    http://www.gaminggroove.com/newsitem.php?id=1611

    Ferrago.com – All Act of War coverage
    http://www.ferrago.com/portal/cluster/88925

    Click here for more on Plan Of Attack!

    [AMAZON.COM]
    Get Plan Of Attack At Amazon.Com!

    Plan Of Attack (MAY 2004)

    The unthinkable is about to happen in this high-flying novel of adventure and suspense.

    In Air Battle Force, Dale Brown introduced U.S. Air Force aerial warfare expert Major General Patrick McLanahan and his air combat unit of the future. Armed with a force of these robotic planes, the general and a handful of commandos were secretly deployed to the oil-rich nation of Turkmenistan to stop a Taliban invasion. And though the Americans won the battle, the war is far from over....

    To punish McLanahan and his fleet of robot warplanes for their audacity, Russian president General Anatoliy Gryzlov decides to do the unthinkable: a sneak attack on America-unlike anything ever believed possible-that devastates her strategic air forces.

    McLanahan has collected information that not only foretold the Russians' daring plan, but also gave him the data he needs to plan a counterstrike that could stop the Russian war machine dead in its tracks. But Patrick is no longer in charge of Air Battle Force, and the Russian sneak attack has left the embattled U.S. president with few options: retaliate with every weapon in his arsenal, even if it triggers a global thermonuclear war, or to a cease fire on Russia's terms...

    ...or listen to a disgraced and discredited young bomber commander's long-shot plan of attack.

    "The novels of Dale Brown brim with violent action, detailed descriptions of sophisticated weaponry and political intrigue... His ability to bring technical weaponry to life is amazing."
    --San Francisco Chronicle

    Contact Information:

    Rights:
    Robert Gottlieb
    Trident Media Group
    (212) 262-4810

    Webmaster:
    Parker Information Resources
    bparker@parkerinfo.com

    Welcome to AirBattleForce.Com
    Lake Tahoe, Nevada, USA
    Cyberspace home of: Dale Brown
    readermail@dalebrown.info
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